The first question to ask yourself is whether you’d prefer to train small groups or individual students. Most people think of private lessons as more expensive, and therefore more valuable. But while private lessons do have their advantages, that’s not what the price reflects. Private lessons cost more because only one person is paying for them! Whether you have 1 client or 10, an hour of your time is still an hour. That’s why most coaches prefer groups, to get the maximum profit out of their own time.
If you want more leverage and control of your business then creating your own product is the way to go. Package your knowledge and use sources like upwork.com or Fiverr - Freelance Services Marketplace for The Lean Entrepreneur for help with the things you are not good at. Then spend your time getting more affiliates and increasing your gravity score. How do you get traffic? By running ads on CB and other aff sites, doing solo ads to aff marketing lists, email outreach, FB messenger outreach to bloggers with big fan pages related to what you do, and so on… You don’t even need to use Clickbank if you have your own product but if you struggle with traffic, it is a good method to get your brand out there. From there you can email your affiliates whenever you have something new to promote and arrange private deals.
If you’re looking for inspiration, my friend Michelle Schroeder-Gardner of the website Making Sense of Sense has become the expert on all things affiliate marketing. Michelle earns more than $100,000 per month from her blog and the bulk of her income comes from affiliate sales. Michelle has had so much success with affiliate marketing that she even has her own course called Making Sense of Affiliate Marketing.
–>It can help you codify what you teach, and make you a better coach. Nothing sharpens your process like writing it down, or creating a video training series about what you do. Thinking through how to teach your coaching system and creating this kind of content makes you go even deeper on your own learning (and teaching style). This only helps you as a coach!
Robert said he did an average of 4-6 of these gigs per year for a while depending on his schedule and the work involved. The best part is, he charged a flat rate that usually worked out to around $100 per hour. And remember, this was pay he was earning to advise people on the best ways to use social media tools like Facebook and Pinterest to grow their brands.